Six value plays headline Footylab’s Round 13 H2H card, with one short-price warning and one match priced about right. The big theme: a few favourites are being asked to win too often for the way the numbers see the matchup.
Footylab flags six value plays, one ripoff warning and one no-strong-signal match this round. Round 13 also comes with the usual mid-season availability chaos, with plenty of clubs juggling injuries and late-week fitness tests that can swing a price fast.
Published
Sun, 31 May, 8:01 pm UTC
Updated
Sun, 31 May, 8:01 pm UTC
Data refreshed
Sun, 31 May, 7:51 pm UTC
Adelaide CrowsvsGeelong Cats
Adelaide get the tick as the underdog that isn’t really an underdog on the numbers. Geelong have the season-long résumé, but this is one where venue and matchup context do a lot of heavy lifting for the Crows.
Footylab verdict
value (strong value) on Adelaide Crows. The ruleset likes Adelaide because the market is treating them like a 2.25 chance, while Footylab’s read has them closer to a genuine coin-flip-plus. In other words: Geelong are being priced like the safer side than the stats say they are.
Matchup angle
Geelong’s overall season strength is the obvious lean, but Adelaide’s home-venue edge is a real counterweight here, and the opponent-weakness lean also points the Crows’ way. That combination is usually where live underdog prices get exposed: the favourite is “better”, but the game state doesn’t suit them as cleanly as the market assumes.
Price view
At around 2.25, Adelaide don’t need to be perfect; they just need to win often enough to justify being closer to a 50–50 shot than a 40–60 one. Geelong at 1.67 is the opposite story: it’s a price that demands control, and Footylab’s projection doesn’t hand them that much breathing room.
Footylab signal
Adelaide Crows value. Geelong Cats ripoff.
Footylab has Adelaide Crows above the market by 10.1 pts and Geelong Cats below it by 10.1 pts.
── Odds
Adelaide Crows
Best odds
2.25
Unibet
Avg odds
2.24
Worst odds
2.20
Geelong Cats
Best odds
1.67
PointsBet (AU)
Avg odds
1.64
Worst odds
1.61
Margin
6.6% · Average
── Win probability
Adelaide Crows
Odds-implied win %
42.3%
Stats-implied win %
52.5%
Stats edge
10.1 pts
Geelong Cats
Odds-implied win %
57.7%
Stats-implied win %
47.5%
Stats edge
-10.1 pts
── Stats context
Adelaide Crows
Stats rating
46.69
Strongest category
home_venue_edge
Adelaide Crows by 33.7 pts
Geelong Cats
Stats rating
52.94
Strongest category
season_strength
Geelong Cats by 68.5 pts
Best quoted bookmaker: Unibet
Risk note
Geelong’s season-strength edge is still real, and if the Cats turn it into territory dominance early, Adelaide’s home-venue boost can get washed out quickly.
Hawthorn HawksvsWestern Bulldogs
This is the rare game where the favourite is short and Footylab still says: yep, that’s the right direction. Hawthorn are rated to win a lot of the time here, and the Bulldogs price is the one that looks too generous for what they’ve shown.
Footylab verdict
value (strong value) on Hawthorn Hawks. The ruleset lands on Hawthorn because the market’s 1.34 implies they win roughly seven times out of ten, while Footylab has it more like eight. That’s a meaningful gap even at a short quote.
Matchup angle
Hawthorn’s leans stack neatly: season strength, recent form, and a home-venue edge all point the same way. When all three line up, it’s usually not the week to get cute with the outsider unless you’ve got a very specific matchup reason.
Latest news
The Dogs have confirmed changes, including Ryan Gardner named to play his first match of the 2025 campaign. That sort of inclusion can help structurally, but it’s also a reminder this Bulldogs setup is still being patched and tweaked rather than humming.
Source: AFL Team: Round 13 v Hawthorn
Price view
Hawthorn at 1.34 is short, but Footylab says it’s still not short enough given the profile gap. Western Bulldogs at 3.30 is the trap price: it looks tempting, but the numbers have them winning closer to “one in five” than “one in three”.
Footylab signal
Hawthorn Hawks value. Western Bulldogs ripoff.
Footylab has Hawthorn Hawks above the market by 10.7 pts and Western Bulldogs below it by 10.7 pts.
── Odds
Hawthorn Hawks
Best odds
1.34
Unibet
Avg odds
1.33
Worst odds
1.33
Western Bulldogs
Best odds
3.30
Betr
Avg odds
3.26
Worst odds
3.10
Margin
6.9% · Average
── Win probability
Hawthorn Hawks
Odds-implied win %
71.0%
Stats-implied win %
81.7%
Stats edge
10.7 pts
Western Bulldogs
Odds-implied win %
29.0%
Stats-implied win %
18.3%
Stats edge
-10.7 pts
── Stats context
Hawthorn Hawks
Stats rating
73.11
Strongest category
season_strength
Hawthorn Hawks by 77.4 pts
Western Bulldogs
Stats rating
31.19
Strongest category
opponent_weakness
Western Bulldogs by 37.7 pts
Best quoted bookmaker: Unibet
Risk note
At 1.34 you’re still living with short-price volatility: if Hawthorn waste early chances or the Dogs get a clean midfield run, the favourite doesn’t have much room to play sloppy.
North Melbourne KangaroosvsFremantle Dockers
This one’s basically priced where it should be. Fremantle look the better side and deserve favouritism, but the current odds are already doing that job.
Footylab verdict
no strong signal. The active H2H ruleset found no strong signal, because the market and Footylab’s projection are almost on top of each other.
Matchup angle
The Dockers’ edge is clear in the broad strokes: season strength and recent form both lean Fremantle. North Melbourne’s best angle in the leans is opponent weakness, which is really just saying: if Freo don’t bring their standard, the Roos can hang around.
Latest news
This is also a match where availability matters more than usual, and the league-wide injury report is worth keeping an eye on for late movement either way.
Price view
Fremantle around 1.30 and North around 3.90 is pretty much the story Footylab sees too. If you’re betting it, you’re mostly betting your own read on game script rather than a clear pricing mistake.
Footylab signal
No strong signal either way.
Footylab is not calling North Melbourne Kangaroos or Fremantle Dockers value or ripoff because the stats and market are close enough to sit inside the no-call band.
── Odds
North Melbourne Kangaroos
Best odds
3.90
TAB
Avg odds
3.67
Worst odds
3.50
Fremantle Dockers
Best odds
1.30
Neds
Avg odds
1.27
Worst odds
1.26
Margin
5.0% · Good
── Win probability
North Melbourne Kangaroos
Odds-implied win %
25.8%
Stats-implied win %
26.5%
Stats edge
0.7 pts
Fremantle Dockers
Odds-implied win %
74.2%
Stats-implied win %
73.5%
Stats edge
-0.7 pts
── Stats context
North Melbourne Kangaroos
Stats rating
31.64
Strongest category
opponent_weakness
North Melbourne Kangaroos by 38.0 pts
Fremantle Dockers
Stats rating
72.20
Strongest category
recent_form
Fremantle Dockers by 81.0 pts
Best quoted bookmaker: TAB
Risk note
If late outs hit one midfield group harder than the other, this is the type of aligned market that can suddenly become a value spot in the final hour.
Gold Coast SunsvsBrisbane Lions
The Suns are favoured here, and Footylab thinks they should be even more favoured than the market is willing to go. That’s a strong statement in a QClash-style matchup where people love backing the bigger brand.
Footylab verdict
value (strong value) on Gold Coast Suns. The ruleset calls it because Gold Coast are being priced like a mid-50s chance at 1.73, while Footylab has them closer to a 70% win profile. That’s not a small disagreement.
Matchup angle
Gold Coast’s case is built on shape, not hype: recent form leans their way, they get a home-venue edge, and the opponent-weakness lean also points to the Suns being well placed to punish Brisbane if the Lions aren’t sharp.
Price view
At 1.73, you’re not paying “dominant favourite” tax, which is why it stands out. Brisbane at 2.30 is the flip side: it’s a very backable-looking number for a strong club, but Footylab’s projection has them winning closer to three in ten than four in ten.
Footylab signal
Gold Coast Suns value. Brisbane Lions ripoff.
Footylab has Gold Coast Suns above the market by 13.2 pts and Brisbane Lions below it by 13.2 pts.
── Odds
Gold Coast Suns
Best odds
1.73
Neds
Avg odds
1.67
Worst odds
1.62
Brisbane Lions
Best odds
2.30
TAB
Avg odds
2.19
Worst odds
2.10
Margin
5.4% · Good
── Win probability
Gold Coast Suns
Odds-implied win %
56.7%
Stats-implied win %
69.9%
Stats edge
13.2 pts
Brisbane Lions
Odds-implied win %
43.3%
Stats-implied win %
30.1%
Stats edge
-13.2 pts
── Stats context
Gold Coast Suns
Stats rating
63.25
Strongest category
recent_form
Gold Coast Suns by 62.1 pts
Brisbane Lions
Stats rating
38.06
Strongest category
contest_clearance_ruck
Brisbane Lions by 17.9 pts
Best quoted bookmaker: Neds
Risk note
Brisbane can still blow up any model if they get their contest and clearance game rolling early; if the Lions control field position, Gold Coast’s home edge matters a lot less.
West Coast EaglesvsPort Adelaide Power
This is the round’s biggest “hang on, why are they that big?” spot. West Coast are the outsider on the board, but Footylab has them as the more likely winner.
Footylab verdict
value (strong value) on West Coast Eagles. The ruleset lands hard on the Eagles because the market is giving them only a 2.60 chance, while Footylab’s read has West Coast winning more often than not.
Matchup angle
Port’s season strength is the headline lean, but it’s being countered by two important signals: West Coast’s recent form lean and an opponent-weakness lean that also points to the Eagles. That’s the classic setup for an upset that shouldn’t really be called an upset.
Price view
West Coast at 2.60 is the kind of price that says “you need a lot to go right.” Footylab’s projection says you don’t. Port at 1.58, meanwhile, is asking them to win like a clear top-side on the road, and the numbers just aren’t there after the availability-adjusted read.
Footylab signal
West Coast Eagles value. Port Adelaide Power ripoff.
Footylab has West Coast Eagles above the market by 16.1 pts and Port Adelaide Power below it by 16.1 pts.
── Odds
West Coast Eagles
Best odds
2.60
Neds
Avg odds
2.48
Worst odds
2.33
Port Adelaide Power
Best odds
1.58
Unibet
Avg odds
1.54
Worst odds
1.50
Margin
5.1% · Good
── Win probability
West Coast Eagles
Odds-implied win %
38.3%
Stats-implied win %
54.4%
Stats edge
16.1 pts
Port Adelaide Power
Odds-implied win %
61.7%
Stats-implied win %
45.6%
Stats edge
-16.1 pts
── Stats context
West Coast Eagles
Stats rating
48.40
Strongest category
recent_form
West Coast Eagles by 61.5 pts
Port Adelaide Power
Stats rating
50.93
Strongest category
season_strength
Port Adelaide Power by 79.2 pts
Best quoted bookmaker: Neds
Risk note
Port’s season-strength edge is the obvious danger: if the Power play to their best level for four quarters, they can still justify the 1.58 even if the broader projection leans West Coast.
Sydney SwansvsSt Kilda Saints
Sydney should win, but the Swans are being priced like they can’t lose. That’s where Footylab throws up the small warning sign.
Footylab verdict
ripoff (small ripoff) against Sydney Swans. The ruleset flags the Swans because 1.25 implies they win this almost every time, and Footylab’s projection doesn’t quite get there. It’s not saying St Kilda are a great bet; it’s saying Sydney are a touch too short.
Matchup angle
Sydney still own the main levers: recent form, season strength and the SCG edge all lean red and white. The issue is simply how much certainty the price is demanding versus what the numbers are willing to grant.
Price view
At 1.25, you’re paying for a clean, professional Sydney performance. St Kilda at 4.10 is big, but Footylab doesn’t upgrade them enough to call it value either. It’s more a “don’t overpay for the favourite” game than a “load up on the dog” game.
Footylab signal
Sydney Swans is ripoff.
The market is asking more for Sydney Swans than Footylab's stats support, with a -4.4 pts edge.
── Odds
Sydney Swans
Best odds
1.24
Unibet
Avg odds
1.24
Worst odds
1.24
St Kilda Saints
Best odds
4.10
TAB
Avg odds
3.96
Worst odds
3.80
Margin
5.0% · Good
── Win probability
Sydney Swans
Odds-implied win %
76.1%
Stats-implied win %
71.7%
Stats edge
-4.4 pts
St Kilda Saints
Odds-implied win %
23.9%
Stats-implied win %
28.3%
Stats edge
4.4 pts
── Stats context
Sydney Swans
Stats rating
63.59
Strongest category
recent_form
Sydney Swans by 63.1 pts
St Kilda Saints
Stats rating
35.77
Strongest category
opponent_weakness
St Kilda Saints by 12.9 pts
Best quoted bookmaker: TAB
Risk note
Sydney can make this warning look silly if they get on top early and turn it into an SCG squeeze; short prices get justified quickly when the Swans’ pressure game lands.
Essendon BombersvsCarlton Blues
Carlton are flying in the market, but Footylab is basically saying: the Bombers aren’t a five-dollar chance in this spot. That’s a big gap for a rivalry game where weird things happen.
Footylab verdict
value (strong value) on Essendon Bombers. The ruleset calls it because Essendon at 5.00 is being treated like a one-in-five outcome, while Footylab’s projection has them closer to one-in-three. That’s enough to matter even if Carlton are the better side.
Matchup angle
Carlton’s recent form and season strength leans are massive, so the Blues being favourite makes sense. The hook is the opponent-weakness lean pointing to Essendon: it suggests there’s a version of this matchup where Carlton’s strengths don’t automatically translate into a comfortable four-quarter result.
Latest news
Carlton’s injury update is worth factoring into any late-week confidence, because availability is often what turns a “better team” into a “better team at a short price.”
Price view
Carlton at 1.23 is a statement price. Footylab doesn’t fully buy it. Essendon at 5.00 is the number doing the heavy lifting: you don’t need the Bombers to be better overall, you just need them to be competitive often enough for that outsider quote to be overshooting reality.
Footylab signal
Essendon Bombers value. Carlton Blues ripoff.
Footylab has Essendon Bombers above the market by 10.9 pts and Carlton Blues below it by 10.9 pts.
── Odds
Essendon Bombers
Best odds
5.00
TAB
Avg odds
4.40
Worst odds
3.95
Carlton Blues
Best odds
1.23
Unibet
Avg odds
1.21
Worst odds
1.18
Margin
4.7% · Good
── Win probability
Essendon Bombers
Odds-implied win %
21.5%
Stats-implied win %
32.4%
Stats edge
10.9 pts
Carlton Blues
Odds-implied win %
78.5%
Stats-implied win %
67.6%
Stats edge
-10.9 pts
── Stats context
Essendon Bombers
Stats rating
33.68
Strongest category
opponent_weakness
Essendon Bombers by 43.7 pts
Carlton Blues
Stats rating
68.03
Strongest category
recent_form
Carlton Blues by 88.3 pts
Best quoted bookmaker: TAB
Risk note
If Carlton’s form edge shows up as scoreboard pressure early, Essendon can get forced into low-percentage footy, and that’s how a 5.00 ticket dies without much drama.
Collingwood MagpiesvsMelbourne Demons
King’s Birthday brings the spotlight, and Footylab’s lean is that Melbourne deserve to be a slightly firmer favourite than the current line suggests.
Footylab verdict
value (small value) on Melbourne Demons. The ruleset marks Melbourne as value because the Demons’ price is a touch bigger than it should be given their edge on the underlying profile.
Matchup angle
Melbourne’s season strength is the cleanest separator in the leans, with recent form also pointing their way. There’s still a warning light in the opponent-weakness lean towards Collingwood, which is basically the model acknowledging the Pies can drag teams into uncomfortable games when the contest gets chaotic.
Price view
Melbourne around 1.83 is a workable favourite price if you think they control the big moments. Collingwood at 2.10 isn’t outrageous either, but Footylab sees it as a little light on justification compared to Melbourne’s overall edge.
Match context
This is the marquee standalone fixture of the round, and the MCG stage tends to amplify momentum swings rather than smooth them out.
Source: AFL Round 13 - Collingwood v Melbourne - King's Birthday | MCG
Footylab signal
Melbourne Demons value. Collingwood Magpies ripoff.
Footylab has Melbourne Demons above the market by 5.1 pts and Collingwood Magpies below it by 5.1 pts.
── Odds
Collingwood Magpies
Best odds
2.10
Neds
Avg odds
2.03
Worst odds
2.01
Melbourne Demons
Best odds
1.83
SportsBet
Avg odds
1.78
Worst odds
1.73
Margin
4.4% · Good
── Win probability
Collingwood Magpies
Odds-implied win %
46.7%
Stats-implied win %
41.6%
Stats edge
-5.1 pts
Melbourne Demons
Odds-implied win %
53.3%
Stats-implied win %
58.4%
Stats edge
5.1 pts
── Stats context
Collingwood Magpies
Stats rating
38.63
Strongest category
opponent_weakness
Collingwood Magpies by 42.4 pts
Melbourne Demons
Stats rating
62.06
Strongest category
season_strength
Melbourne Demons by 86.5 pts
Best quoted bookmaker: SportsBet
Risk note
Small edges are fragile: if Collingwood’s pressure and surge game gets rolling, Melbourne’s slight rating advantage can disappear fast in a high-emotion MCG blockbuster.
Conclusion
That’s the Round 13 H2H card: six value calls (most of them strong), one small ripoff warning, and one match where the ruleset says the price is basically fair. Remember Footylab’s H2H verdicts are ruleset-based, not vibes, and the no-strong-signal game is a deliberate pass rather than a sneaky endorsement of either side.
Keep exploring
Follow the linked match pages for live market context or read the approach pages for how Footylab builds fair price and value scores.
Disclaimer
Footylab articles summarise cached market and stats inputs. They are informational only and are not betting advice.
